Are you ready for the next innovation?

Australia has a rich agricultural tradition, delivering some of the best quality produce available.  The sector has always been innovative, taking advantage of emerging technologies to ensure that the quality remains world class.

The biggest change in the market over the past decade has been the increase in digital technology.  There are new opportunities arising every day that are shaping the way all Australians do business. 

Some of the benefits of this include:

  • Becoming more sustainable
  • Productivity gains
  • Lowering costs
  • Better managing market fluctuations

The Westpac Innovation Challenge

To empower its customers in adopting and leveraging new digital technology solutions, Westpac is focussing its’ new Innovation Challenge on the agricultural sector.  The opportunity exists for start-ups and agribusiness entrepreneurs to uncover exciting new leading edge, future-ready ideas that will revolutionise the way we conduct agribusiness into the future. No idea is too big or too small.

A prize of $40,000, plus a six month placement with Westpac’s start-up accelerator program (Blue Chilli) is on offer for the most practical and digital solution presented. (To read Westpac’s press release click here.)

Next steps

Click here if you have what it takes to revolutionise the digital agribusiness landscape and register your interest to apply. Applications open on 23rd June.


Register your interest Click Here